Activate Your Dealership Data with AI and Marketing Automation
Prestige Marketing’s enhanced Customer Data Platform (CDP) is purpose-built for dealerships. We help you unlock dealership first-party data and activate your data with AI to drive revenue, retention, and results automatically.
The Enhanced CDP for Dealerships
Unify. Understand. Activate.
Our Customer Data Platform software was designed to meet the needs of modern dealerships, bringing together CRM, DMS, website, and ad data into a single, actionable source of truth.
Identity Resolution enables businesses to clean and merge shopper data for a comprehensive 360° customer view. Audience Segmentation allows for the creation of dynamic, targeted customer segments to improve marketing precision. AI-Driven Insights leverage artificial intelligence to predict behaviors, personalize experiences, and enhance performance, empowering marketers to make smarter, data-informed decisions.
Together, these solutions unlock the full potential of customer data—turning fragmented information into actionable intelligence. By integrating identity resolution, segmentation, and AI insights, businesses can deliver more personalized, efficient, and impactful marketing at scale.
7.6M
Data Points Ingested Daily
250K
Attributed Annual Sales
200+
Data Integrations
6
Data Activation Solutions
Market to People, Not Just Numbers
At Prestige Marketing, every consumer interaction must be personal. That’s why our Customer Data Platform (CDP) is designed specifically for the automotive space—to enable dealerships to activate their first-party data and engage with customers in more relevant, profitable ways.
With AI and marketing automation, Prestige converts raw data into dynamic, personalized experiences that guide shoppers through every step of the sales funnel.
Prestige Amazing Solutions:
With our robust, enhanced CDP for dealerships, you can unify, clean, and activate your dealership’s first-party data everywhere.
Send targeted, data-based email and SMS campaigns with ease, automated, targeted, and optimized for engagement.
Execute AI-optimized campaigns across search, social, display, and PMAX channels to reach your highest-value audiences when they matter most.
Serve real-time, personal website experiences that react to shopper behavior and enhance on-site conversion.
Drive vehicle turnover with campaign efforts that promote individual VINs and connect shoppers to the appropriate inventory.
Target and activate shoppers according to their equity status with hyper-relevant promotions that utilize equity data to drive new opportunities.
Top dealerships, powered by Prestige Marketing.
Mtn. View Ford hit a 50% conversion rate on their website chatbot.
Targeted Campaigns Deliver $1.8M Revenue Surge
AI-Driven Engagement Turns Dormant Data into Active Leads
Dealership Performance Snapshot
Enterprise-Wide Intelligence at a Glance
Comprehensive Service Operations Insights
Marcus Lee
, Lead Reactivation Rate,
Rachel Hayes
, Email Engagement Lift,
Data Activation for Every Dealership Team
Prestige Marketing’s upgraded CDP allows each department at your dealership to work smarter, move quicker, and achieve better outcomes with connected, actionable data.
General Management
Make more intelligent, data-driven decisions.
Get a complete picture of dealership performance and shopper behavior. Apply this insight to coordinate team efforts, simplify operations, and boost customer lifetime value (LTV).
Marketing
Target the right people at the right time.
Effortlessly create accurate, high-converting audience segments for your ad and email campaigns. Let marketing automation and AI do the heavy lifting while you reap higher ROI.
Sales
Turn insights into sold units.
Access complete, data-rich shopper profiles to personalize outreach, close deals faster, and build long-term customer relationships that bring them back again and again.
Service
Keep your service lane full—automatically.
Operate fully automated, AI-powered service campaigns that reach customers at the ideal time, allowing you to drive retention, fill appointments, and generate revenue easily.
Prestige Marketing Offers You the Best Tools to Utilize Data Effortlessly
At Prestige Marketing, we turn fragmented dealership data into a powerful growth engine. Our enhanced Customer Data Platform (CDP) centralizes your CRM, DMS, website traffic, ad performance, incentive data, and more, giving your team a clean, unified source of truth to power smarter, faster decisions.
Stop guessing. Prestige Marketing’s advanced identity resolution consolidates every interaction across channels into one unified customer record, which is automatically updated and ready for precise targeting and seamless engagement.
Get the full story on every shopper. From their first click to final purchase and beyond, our platform maps the complete customer journey, enabling hyper-personalized interactions that drive loyalty and conversions.
Build smarter campaigns with pinpoint precision. Use granular filters and pre-built segments to target audiences with relevant, data-driven messaging inside and beyond the Prestige Marketing activation ecosystem.
Leverage AI-powered email campaigns, digital ads, and content strategies that meet shoppers at every stage of the funnel. With Prestige, your data works around the clock to engage, convert, and retain
The Power of Connected Data by Prestige Marketing
Our AI doesn’t just crunch numbers—it delivers real-time, actionable insights. Uncover hidden opportunities, optimize performance, and predict buyer behavior with confidence.
Your data, safeguarded. We use enterprise-grade encryption and stay aligned with FTC compliance standards to ensure your dealership’s data is always protected and responsibly managed.
Our open API connects with your existing automotive tech stack, eliminating silos and giving you full control of your data—no matter where it lives.
Prestige Marketing integrates all your dealership’s disconnected data—from CRM and DMS to website activity, ad performance, and incentive programs—into a single, unified platform. This gives you a clear, reliable source of truth for smarter business decisions.
Prestige Marketing Integrations
What Sets Prestige Marketing Apart From Others
Built for Dealerships
We specialize in automotive. Our platform is engineered to integrate with dealership-specific systems and workflows—something generic CDPs just can’t match.
Real-Time Data Syncing
Act on the latest data without delay. Our platform continuously updates your records to support accurate marketing, sales, and service strategies.
Powerful, Hands-Free Automation
From email to paid ads, launch AI-optimized campaigns for ultra-specific audiences—without lifting a finger.
Full-Funnel Marketing
Deliver timely, personalized content throughout the buyer journey. Our tech ensures the right message reaches the right person at the right time.
Open API Integration
Prestige Marketing’s open API architecture lets you plug in and play with your existing automotive
tech stack. Seamlessly connect your favorite tools and gain total control over your data strategy.
Immediate Impact
See results from day one. With intuitive tools to clean, organize, and activate your data across departments, Prestige Marketing helps your team move faster, smarter, and more efficiently.
Our Vision
At Prestige Marketing, we believe in a future where data and human connection go hand-in-hand. By merging trusted dealership values with intelligent technology, we help you build lasting customer relationships that extend well beyond the sale.
Let us help you bring that vision to life—powered by data, driven by results.
FAQ
What does Prestige Marketing do to change dealership performance with data?
Prestige’s system brings your dealership’s existing information back to life by connecting
fragmented sources and turning them into smart and actionable data. Other systems merely
place data in storage, but Prestige steps up and uses AI and predictive capabilities to trigger
the right behaviors at the right time—like targeted messages, sales leads, or maintenance
schedules—and drive your teams towards greater efficiency, more engaged customer
interaction, and greater sales success.
What kind of customer experience improvement can Prestige Marketing deliver?
With Prestige, every customer interaction counts. From the moment a guest clicks on an ad
to their next appointment on schedule, Prestige designs messaging, promotions, and
content in the moment. This creates a frictionless experience that reflects each customer’s
unique interests, activities, and stage in the buying process—building trust and loyalty.
Whether through email, SMS, social media, or your site, the experience is perceived to be
personalized and relevant.
Does Prestige Marketing interface with our existing dealership systems and equipment?
Absolutely, Prestige is built with compatibility in mind. We integrate seamlessly with nearly
all of the major CRM solutions, dealer management systems (DMS), advertising platforms,
call tracking applications, and inventory solutions. Our open architecture integration model
is easy to onboard and won’t disrupt your business as usual. The outcome is a single real-
time data engine running throughout all of your dealership systems.
Is Prestige Marketing secure and data privacy compliant?
Yes, Data security and compliance are the foundation of the Prestige platform. We employ
reliable and advanced encryption, safe APIs, and strong data governance practices to
maintain your dealership’s data completely safe. Our platform is FTC safeguard rule and key
data privacy regulation compliant, so you can confidently communicate with your audience
knowing that your compliance is managed at every point.